What big lessons have we learned so far about potential market uptake of our software and service?

Question	Answer	Evidence
Will energy/decarb programs purchase Momentum as a tool to support program management?	Yes	CFHF, NYCA, IMT
Will energy programs choose solutions that include Momentum as a free offering for public users?	Yes	CFHF, NYCA , IMT
Will building owners/managers pay for Momentum as a subscription software scoping tool?	No	Owner subscriptions have dropped off, many don’t want to pay for scoping only
Will building owners/managers pay for Momentum plus expert human support for scoping?	Yes	Marc’s experience
Will building owners/managers pay for Momentum plus human support as an implementation tool?	Yes	Marc’s experience
Will consultants pay for Momentum to support owners-rep type retrofit services?	No	Marc’s experience
Will owners use Momentum for free as a data and scoping tool?	Yes	NYCA (with some % uptake tbd)
Will contractors use Momentum for free as a prospecting tool?	Yes	MFEEP (with some % uptake)
Will program staff effectively use Momentum as an outreach tool?	TBD	NYCA and KC3 may be good tests, MFEEP already shows some success
Will program staff effectively use Momentum as a project tracking/driving tool?	TBD	NYCA and KC3 may be good tests
Will contractors be willing to sell retrofits on Momentum?	?	Have not tried
Will owners purchase retrofits on Momentum?	?	Have not tried